Idea Blog

The Friday Round-Up (from Animation Powerhouses to Long Live the GIF)

Claude Harrington 08.19.2016

If for some reason your alarm failed to go off on Monday morning, and you accidentally slept through this entire week, then here’s a round-up of some things you might have missed:


Monday: Going Mobile: How to Make Your Explainer Effective as a Mobile Video

Tuesday: Going Mobile: Character Animation in a Mobile Video World

Wednesday: PICK OF THE WEEK: The Modern Olympic Games (360 Video)

Thursday: Interviews with Animators: Ying Wu

ICYMI: The 22 Video Marketing Stats You Need to Know

ICYMI: Virtual Reality Advertising Coming to a Headset Near You


FROM THE VAULT: Running a Fake Business? Here’s How an Explainer Can Help!

Just because 99.9% of explainer videos are used by real, legitimate businesses doesn’t mean we should forget about that fraction of a percent that are utilized by fictional enterprises, does it? Of course not! Even fake businesses have a message to share!

So let’s take a look one of the more popular explainers ever made for a fake company. And in this case, that company is International Genetic Technologies; the good folks responsible for opening the world’s first ever “Jurassic Park.”


Animation News:

The Seven Ways to Become An Animation Powerhouse (via FiveThirtyEight)

MoMA Celebrates a Century of Spanish Animation (via Animation Magazine)

Why Animated Movies Are Dominating the Box Office in 2016 (via The Wrap)



Fresh Meet Opens Doors For Vancouver Film School’s 3D Animation Students (via Cartoon Brew)

SightSound Versus Apple, and the Death Squad for Patents (via Medium)

How Phish Anticipated Modern Festival Culture (via Pitchfork)



Uber’s First Self-Driving Fleet Arrives In Pittsburgh This Month (via Bloomberg)

Why Silicon Valley Is Turning To An Exclusive Group Of Hackers To Fix Its Code (via BuzzFeed)

How Silk Road’s Dirty Cops Got Caught (via Ars Technica)



The GIF is Dead. Long Live the Gif (via Popular Mechanics)

How Trolls are Ruining the Internet (via TIME)

Why are New York City Streets Always Under Construction (via The New York Times)

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