Idea Blog

The Friday Round-Up (from My Little Pony to RSA Animation)

Claude Harrington 11.20.2015

If for some reason your alarm failed to go off on Monday morning, and you accidentally slept through this entire week, then here’s a round-up of some things you might have missed:


Tuesday: The Ins and Outs of Marketing Automation (Part 1 of 2)

Wednesday: 7 Thought-Provoking Digital Marketing Stats from the Past Week

Thursday: PICK OF THE WEEK: Human Rights in Two Minutes (explainer video)

ICYMI: 12 Awesome Examples of Whiteboard Animation


FROM THE VAULT: 5 Great Explainer Videos That Don’t Say A Word

“Here at IdeaRocket, we take explainer-video voiceover pretty seriously. The right accent, inflection, and tone always add something immeasurable to an explainer, and when we hear the perfect voice that matches an animation, it’s a magic moment. But. Sometimes, the best explanation is better left unsaid. Explainer videos are a fundamentally visual medium, and while we love a nice yarn, talking isn’t the only way to get your point across. So in acknowledgement of there’s more than one way to create great explainer videos, we present are our favorite voiceover-free explainers.”


Animation News:

My Little Pony Will Ride Into a Theater Near You In 2017 (via Nerdist)

Academy Announces 10 Animated Shorts Advance to Oscar Shortlist (via Cartoon Brew)

Edgar Wright to Direct DreamWorks Animation’s Movie on Shadows (via



George Lucas compares Star Wars: The Force Awakens to a break-up (via Entertainment Weekly)

Why Good Films Are Failing at the Box Office in Awards Season (via Variety)

Even Michael Lewis was Surprised Hollywood Bet on The Big Short (via Vanity Fair)

Viktor Koen

Viktor Koen (via NYT)


A Virtual Reality Revolution Coming to a Headset Near You (via The New York Times)

Amazon’s Ingenious Scheme to Undermine Black Friday (via WIRED)

Want To Work For Tesla? Elon Musk Turns To Twitter To Recruit Engineers (via Tech Crunch)



Charlie Sheen’s Today Interview was Uncomfortable Television (via TIME)

Here’s the Secret to a Good Night’s Sleep (via Tech Insider)

RSA Animation Tackles Diabetes (via The Diabetes Times)

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